We built a dashboard with advanced algorithms that automatically gathered data from multiple public or internal data sources. This gave our client a full overview of the key opinion leaders’ activity. The solution is capable of founding and analyzing over 50,000 articles and thousands of authors based on just a few keywords. Our developers incorporated a name-matching logic into the dashboard to be able to allocate the right articles to the correct authors in the database since they often had their names written or abbreviated in different ways. This also resulted in the exclusion of outliers, which were most often different authors with the same name with a big time difference between publications.
With the help of our solution, our client managed to save a lot of time since researching through all the doctors and medical experts within their database was unthinkable at first. However, with the power of advanced algorithms and automation, we were also able to save them a lot of extensive effort. Finally, our scoring algorithm helped our client determine the most prominent key opinion leaders for their field. They could confidently approach them and present their products while ensuring that their time won’t be wasted, thanks to all the prior research.