CSR initiatives 2019 – a year full of good deeds

CSR initiatives 2019 – a year full of good deeds

By Severina Yordanova

December 15, 2023

“A good company offers excellent products and services. A great company also offers excellent products and services but also strives to make the world a better place.”

Philip Kotler

We at B EYE truly believe that we are stronger together and wе need to give back to the community. Therefore, each year our team is involved in various CSR initiatives. Of course, 2019 was no different. During the year, we continued supporting the two children’s homes – “Св. Иван Рилски София“and “Дом за деца лишени от родителски грижи с. Лесичово”, providing them with not only essentials such as clothes and books but also toys and a brand new TV.

To raise funds, our team combined its creativity and nimble fingers to create unique handmade Christmas Cards and Martenici and cook delicious cakes and pastries. Each of them was sold on a special charity event, where the total collected sum was doubled or tripled by the company in order to bring joy to more children. Furthermore, we also support the “Bottle Caps for Future” initiative, which buys baby incubators for hospitals in the small cities in Bulgaria by collecting and recycling caps throughout the whole year.

We did not overlook our responsibilities towards Mother Nature and for a second consequent year joined the initiative “Новата гора на София“, where we planted as many trees as the members of our team are.

In 2020, we will continue working hard towards supporting the ones in need and get involved in even more CSR initiatives, proving that small acts, when multiplied by millions of people, can transform the world.